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Can-Spam Act Rulemaking, Project No. R411008

By Jaffe, Daniel L.

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Book Id: WPLBN0000171923
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File Size: 0.3 MB
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Title: Can-Spam Act Rulemaking, Project No. R411008  
Author: Jaffe, Daniel L.
Volume:
Language: English
Subject: Trade, Import and export controls, Federal Trade Commission (U.S.)
Collections: Economics Publications Collection, Federal Trade Commission
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Publisher: Government Printing Office

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L. Jaff, B. D. (n.d.). Can-Spam Act Rulemaking, Project No. R411008. Retrieved from http://gutenberg.cc/


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Government Reference Publication

Excerpt
On behalf of the Association of National Advertisers (ANA), I am writing to express our strong opposition to the establishment of a national Do Not E-mail Registry. Spammers are sophisticated criminals. They will never comply with a Do Not E-mail Registry, so it would not reduce the spam that consumers find objectionable. In fact, this registry will create major new security and privacy risks for consumers, as the government cannot develop a foolproof system for protecting the integrity of the list. A Do Not E-mail Registry also would add significant new costs and burdens for legitimate marketers, who would be forced to help pay for a regime that will not work. In its mandated report to Congress, we urge the Federal Trade Commission to provide a clear recommendation against the creation of the registry.

 
 



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