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Optimizing Consumer Advertising, Intermediary Advertising and Markup in a Vertical Market Structure

By Naert, Philippe, A

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Book Id: WPLBN0001089012
Format Type: PDF eBook:
File Size: 1.58 MB
Reproduction Date: 2010

Title: Optimizing Consumer Advertising, Intermediary Advertising and Markup in a Vertical Market Structure  
Author: Naert, Philippe, A
Volume:
Language: English
Subject: Marketing, Vertical, Marketing, Business
Collections: American Libraries Collection
Historic
Publication Date:
1970
Publisher: Cambridge, M. I. T.

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Philippe, , B. N. (1970). Optimizing Consumer Advertising, Intermediary Advertising and Markup in a Vertical Market Structure. Retrieved from http://gutenberg.cc/


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