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Optimizing consumer advertising, intermediary advertising and markup in a vertical market structure

By Naert, Philippe, A

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Book Id: WPLBN0002291430
Format Type: PDF eBook:
File Size: 1.58 MB
Reproduction Date: 2012

Title: Optimizing consumer advertising, intermediary advertising and markup in a vertical market structure  
Author: Naert, Philippe, A
Volume:
Language: English
Subject: Marketing, Vertical, Business
Collections: American Libraries Collection, American University Library Collection
Historic
Publication Date:
1970
Publisher: Cambridge, M. I. T.

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Philippe, , B. N. (1970). Optimizing consumer advertising, intermediary advertising and markup in a vertical market structure. Retrieved from http://gutenberg.cc/


Description
Supplemental catalog subcollection information: American Libraries Collection; American University Library Collection; Historical Literature; Bibliography: leaf 26

Summary
Contributor: MIT Libraries. The digitalization of this book was sponsored by MIT Libraries; Additional Subject Descriptions: Marketing, Vertical

 
 



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