Optimizing consumer advertising, intermediary advertising and markup in a vertical market structure

By Naert, Philippe, A

Book Id: WPLBN0002291430
Format Type: PDF eBook :
File Size: 1.4 MB
Reproduction Date: 2012

Title:	Optimizing consumer advertising, intermediary advertising and markup in a vertical market structure
Author:	Naert, Philippe, A
Volume:
Language:	English
Subject:	Marketing, Vertical, Business
Collections:	American Libraries Collection
Historic Publication Date:	1970
Publisher:	Cambridge, M. I. T.


Citation APA MLA Chicago A, N. P. (1970). Optimizing consumer advertising, intermediary advertising and markup in a vertical market structure. Retrieved from http://gutenberg.cc/

Description
Supplemental catalog subcollection information: American Libraries Collection; American University Library Collection; Historical Literature; Bibliography: leaf 26

Summary
Contributor: MIT Libraries. The digitalization of this book was sponsored by MIT Libraries; Additional Subject Descriptions: Marketing, Vertical